At $199 a year, for 50GB of video files (about 500 five-minute HD videos) and 250,000 video plays, Vimeo Pro will be a great deal less expensive than its rivals (where prices typically range from at least $1,000 upwards).
"We really think we are at a breakthrough price point for a premium service," said Dae Mellencamp, Vimeo's General Manager (pictured). "We don't think anyone is doing anything like it in the professional video hosting space."
It will be useful for productions or small facilities that want to put up rough cut edits or dailies for review, or who want to host video for customers, as URLs can be specific to each video (or a portfolio of videos) and can be password protected and blocked from search engines if required.
There are customisable, themed web pages (portfolios). It is easy to add a logo (there is no Vimeo logo). And there is no programming required.
Vimeo has about 7million registered users, and had 50m unique viewers in Q2 (not including all the players embedded in other site's web pages). It has become the main video site for film and video makers to show their footage, but it isn't open to commercial content (or anything that is intended to sell or promote a product or service). Vimeo Pro users that have content that is not commercial will also be able to place it on the normal Vimeo site, where any plays won't count against their play limit.
By David Fox